DR for Unfamiliar Niche

If you are running into the issue of a potential client with a unique niche that does not easily fit into an existing niche, we recommend you take the following steps:

  1. Ask the client what kind of appointment they would like provided to them -- walk-in, phone calls, home service.
  2. Import the specified appointment type snapshot into their subaccount.
  3. Find a proven offer/ask client for the offer that they would like to use for their campaigns. 
  4. Customize the DR offer, DR Lead Nurturing, and Inbound Nurturing workflows for their specified offer.

After you have completed these steps, run DR and monitor the success rate for further observation and refinement of the offer.